CATEGORY: WRITING & PUBLISHING

WHAT’S REALLY HOLDING YOUR COPY BACK

WHAT’S REALLY HOLDING YOUR COPY BACK

For some entrepreneurs, copy flows as easily as the conversation after a glass of Prosecco. For you? It’s like chewing on broken glass. Which means your sales page never gets written, your monthly newsletter has never been out of draft mode, and your ideal customers...

One Story I’ve Never Told Before Now

One Story I’ve Never Told Before Now

Today I’m going to tell you a story about how the tragedies in your life can be the making of you. And why everyone needs to know their ‘why’. In 2010, I had an amazing life. I’d finally landed my dream job as deputy features editor on one of the UK’s top women’s...

How to spark engagement on your social media

How to spark engagement on your social media

Are you spending hours crafting Social Media posts and all you're getting is *crickets*? It can be so demoralising to keep posting in to a void and have hardly any engagement. Well, luckily there are quite a few tricks you can use in your copy to help spark...