Copy Camp Live

SETTING UP CAMP IN AN ARMCHAIR NEAR YOU!

The copywriting program for littler brands who think big

BUY NOW + Early Bird Bonus!

It’s the year you’re gonna grow your business into something AMAZING (yay!).

But your copy couldn’t persuade a Labrador to roll off the sofa for a jam donut…

And without good copy your business is stalling.
Your website’s forever in draft mode, your social media’s like wading through treacle…
You’re getting so bogged down in how to be heard in this noisy, overcrowded online space you’ve kind of lost why you wanted to do this in the first place.

Pssst…!
To grow a business that does good, feels good AND makes you money, remember? : -)

Instead, you’re stuck in this type/re-write/ delete Groundhog Day and there’s no happy ending in sight.
And if you can’t tell people who you are, what you do, and why you do it in your copy, how’s your tribe of loyal customers ever going to find you?

 
THE THING IS, YOU DON’T HAVE TO BE A GOOD WRITER TO WRITE GOOD COPY

Which means if you don’t have the 4 (or 5) figure budget to pay a good copywriter, there’s no stress…
Oh, but there is….
Because sitting down to write with no idea what you’re doing is about as much fun as a migraine.

 
AND COPY IS EVERYWHERE
 

You can’t escape it.
It’s on your website, on your email, on your blog, on your social media…
Your words are the gatekeepers to your success and you can’t find the blooming key.

But if all that’s standing between you and the business of your dreams are words…you just need someone to show you how to work ‘em?

And that’s exactly what I’m going to do inside
Copy Camp Live!
Because you CAN be your brand’s best spokesperson and write DIY copy that works.

Hi! I’m Cate, and I know a thing or two about persuasive words people actually read
because I’ve written millions of them.
As a journalist & copywriter working for brands big and small, as well as some of the UK’s biggest glossy magazines, I now teach entrepreneurs how to harness the power of their words, so that even littler businesses, can make a BIG IMPACT.

With my free resources, training and 1:1 program and coaching, I’ve helped hundreds of coaches, consultants, mentors, designers, creatives, strategists and experts, see there’s nothing scary or complicated about copy.
All you need is the right techniques, formulas and templates that you can use over and over again.
And now I’m opening the doors to my first group training program, COPY CAMP LIVE, so I can help even more small businesses craft their copy and build their empires.

“If you care about your business and your website, do yourself a favour and work with Cate!
Working with her was truly eye-opening, and it’s had a ripple-effect through my entire business in amazing ways. Just do it (and thank me later).”

UP-LEVEL YOUR CONTENT WITH REAL-TIME TRAINING & SUPPORT

Copy Camp Live will teach you how to write authentic DIY copy that sells your genius, and your services (without making you want to crawl inside a dark box).

And here’s the thing that makes Copy Camp different…
because I didn’t want to launch just any old copywriting course
(the kind you enthusiastically buy, put-off doing, then eventually add to your graveyard of unfinished investments…).
That’s not gonna work for you and it’s not going to work for me either.
Because I want nothing more than for you to become a better DIY copywriter.
Which is why, once you’re signed up to COPY CAMP LIVE!, you’re going to have to try really hard to let this training sit gathering cyber dust on your laptop…

Since working with Cate, my copy is clearer, to the point and speaks to my audience in a more engaging way.
My biggest takeaway is that copywriting doesn’t need to be scary. It can add character and be an outlet for your personality.”

Because when you join this programI’m here for you.(AKA on your back in a friendly but firm kinda way).
So rather than leaving you to hold yourself accountable, I’ll be keeping you fired-up with weekly live streamed training, printable resources, an awesome private facebook group, and tons of cheerleading & accountability to keep you on the wagon.

You’re ready for Copy Camp if:

You run a small online business and want to learn a life-changing new skill

You’re tired of slaving over blog posts and emails which no-one even reads

The thought of promoting yourself or coming across as salesy makes you C.R.I.N.G.E

You’re ready to uplevel your content to reach more people with your message

You want to attract more soulmate clients (& less tyre kickers & pains in the ass)

You’re ready to stop feeling like an imposter, and start showing up as the real you

The truth is, even if you do have the $£$£$ to pay for a copywriting pro (and there are times when this is definitely worth doing), you’ve got to learn these skills at some point. Persuasive copywriting skills are a must-have for any successful entrepreneur in the online world.

Inside Copy Camp you’ll learn how to:

Write words that work (& make you money) for your website, email, blog & social

Attract more soulmate customers by speaking their language

Sound more like you at your best (rather than you post-lobotomy)

Show up authentically (without oversharing)

Create content your followers can’t wait to read

There’s no need for a tent or a toothbrush, but this IS a camp where I’m going to be with you every step of the way, keeping you accountable, personally answering your questions week-to-week, and cheering you along.

Maybe you want to finally hit publish on your website, start crafting social media posts that get some likes, or just have the confidence to actually email your list…
Copy Camp Live! is here to help you bust your copy demons.

Here’s what all Copy Campers get:

6 x weekly 1-hour live lessons

Access to replays to catch-up or re-cap on

6 x workbooks (1 for each lesson)

Membership of the Copy Camp private facebook group (for daily support and optional singing ‘round the campfire)

Weekly live Q&As

Lifetime access to the training

A free pass to any future LIVE Copy Camps

“Working with Cate was life-changing for me. Anybody would be lucky to get help from her with their copy.”

Here’s how it all shakes out:

Week 1

MESSAGING SOS

CREATE YOUR BRAND MESSAGING CRIB SHEET (Untangle the chaos and get clear on the values & goals at the heart of your business)

Grow your brand style guide (so they can always tell who’s talking – and it’s distinctly and undeniably you)

CREATE THAT LEAGUE OF YOUR OWN(Stop competing and start leveraging what makes you different)

Week 2

Prepping Your Copy for Success

FIGURE OUT WHAT YOUR DREAM CUSTOMER REALLY NEEDS TO HEAR(AND STOP SPEAKING A LANGUAGE THEY DON’T UNDERSTAND)

CREATE YOUR CONTENT VAULT(NEVER RUN OUT OF THINGS TO TALK ABOUT)

LEARN TO WRITE COPY GOLD DUST(THAT’S WORDS THAT GET THEM SAYING:  “OMG! IT’S LIKE SHE READ MY MIND!”)

Week 3

EMPIRE BUILDING COPY (The Art of More Clicks, Comments, Shares and SALES)

The Holy Grail of Copy that Converts(how to make everything you write feel high-touch and personal)

The 3 must-do’s you must do!(learn what they are and how to do them right!)

The essential copy mindset shift & how to use it(The simple tweak that transforms your copy)

Week 4

WRITE COPY THAT FEELS GOOD

CONSCIOUS COPYWRITING (FOR BLUSH-FREE PROMOTION & CRINGE-FREE SALES)

HEART-CENTRED COPY (Put authentic, organic strategy at the heart of your content using my 3 languages of Heart-centred copy)

Week 5

Winning web copy

Write your site!(Get clear on what to put and where!)

Fine tune your home and about pages(And avoid the classic mistakes that skyrocket your bounce rate)

Creating the perfect customer journey(Because when they’re lost and confused, they don’t buy)

Week 6

Magnetic Emails

How to really WRITE AN EMAIL(essential formulas you’ll use all. the. time)

PLAN A MUST-READ NEWSLETTER(Lear how to engage, connect, entertain and add value, week in, week out)

Selling through email(without feeling like a jerk)

BONUS

Yep, Sign me up + GRAB Early Bird Bonus

Conversational Copy Cheat Sheet + Nail Your Brand Voice Workbook: Joint Value: £22.99(Bonus expires: 11.59pmBST, 18th May 2019)

Early Bird Bonus worth £250

Free 45 minute 1:1 with me

Your copy+my brain=copy honey (Buy before 11.59pm BST 15th May 2019)

Your Investment

1 full payment of £399

3-weekly-installments £149

Sign-up today 100% Risk Free.

Copy Camp Live operates a 14-day money back guarantee. So if by the end of the program, you’ve followed all the lessons, and completed all the coursework and it still hasn’t helped you, simply return pdfs of all your completed workbooks by DATE and we’ll refund you.

“Cate has totally transformed the way I write and even the way I think about my communications. I didn’t put much thought into everyday writing for my business before. Now I know there’s an art to all communication with your target market.
She has so much knowledge and such a brilliant way of condensing it into simple to understand and easy to follow techniques. We worked on my welcome email sequence and my open rates went from 30% to 50% and conversion from 2% to 8.5%, which is amazing.”

FAQs on Copy Camp Live

We’re starting soon – live trainings run every WEDNESDAY 8pm BST, starting 22nd May 2019 – 26th June 2019 (but you’ll be able to access all the replays at a time that suits you)

If you can’t make class, you can catch up on the replays.

For life! Plus any other LIVE Copy Camps we run (even if it has updated content) – you’ll have a free pass!

You get what you put in to Copy Camp LIVE. And while we’d all love to have a crystal ball to see what the future brings, the best advice I can give you is that copywriting is an art and a science. If you’ve ever written a decent email, essay, assignment or memo (ie you can string an okay sentence together), are passionate about what you do, and are willing to put the work in, COPY CAMP LIVE will give you the tools you need to write better copy.

Not for another few months – and it will almost certainly cost more 🙁

I didn’t know where to start with my copy. I’d be staring at a blank screen not having a clue how to make my copy interesting.
Now it no longer feels like a mystery! I have easy to use structures and formulas to use to get me going and I understand how to make the reader more interested and connected with what I’m saying.”

So… sharpen your pencils and snag your favourite easy chair, because

COPY CAMP LIVE IS OPEN NOW!

ARE YOU READY TO GET WITH THE PROGRAM?

I WANT TO PAY IN FULL (+ grab bonuses worth £250)
£399

Total price of the Course is £399.

I WANT TO PAY IN 3WEEKLY INSTALLMENTS
£149

Total price of the Course is £447.

MEET CATE

Hello! So lovely to meet you! I’m a writer who teaches entrepreneurs and heart-centred brands how amazing it feels to find your voice and harness the power of your words.
As a former national magazine journalist who’s written copy for some of the UK’s top glossies, as well as copy and content for businesses large and small, I’ve interviewed A-List celebs and household names, explored every single possible way you can write about porridge for a well-known cereal company, and once wrote something so inflammatory it brought the entire pygmy goat breeding population out in arms. True story (sort of).
Next to words and writing, I love working with entrepreneurs to break through their copy blocks and create content that helps their businesses blossom into the communication-driven empires of their dreams.
I can’t wait to see where your words take you.
Cate X

Join Copy Camp Live Now!

EARLY BIRD
+ Free 45 min 1:1 coaching session worth £250(buy before 11.59pmBST, 15th May 2019)
£399

PAY IN FULL
£399

3-WEEKLY INSTALLMENTS
£149

BUY NOW + Early Bird Bonus

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